Make Amazon Smile

Make Amazon Smile By Gordon Yu, Esq., MBA BUSINESS CASE Generally, Amazon donates 0.5% of your money spent to a 501(c)(3) nonprofit of your choice, but only if you make Amazon purchases from smile.amazon.com. There is no other difference between smile.amazon.com and www.amazon.com, except that it is an extra step you have to remember. AmazonSmile explains, “you may also want to add a bookmark to smile.amazon.com to make it even easier to return and start your shopping at AmazonSmile.” https://smile.amazon.com/gp/chpf/about Let’s do better. Automatically redirect any client request to amazon.com to smile.amazon.com. Making it yet even easier to return and start your shopping at AmazonSmile! ECONOMIC IMPACT AmazonSmile claims to have donated $135 million as of May 2019. AmazonSmile started at the end of October 2013. Amazon’s e-commerce revenue (exclusive of physical stores, third-party sellers, subscriptions, AWS, and “other) from 2014 to 2018 totaled $468 billion. J. Clement, Statista. 0.5% of $468 billion equals $2 billion. $2 billion is much larger than $135 million. Let’s do better. Install this Chrome extension and tell your friends today! USE Unlike every other URI redirection extension for Chrome, this tool needs no configuration and always works automatically. Therefore, to save screen real estate, it is recommended you right-click this extension and left-click “Hide in Chrome Menu.” Remember, you can always inspect all your extensions, including this one, by typing chrome://extensions into Chrome’s URL field. If you’re not sure which charity to support, consider supporting the charity I serve, Advancing Women in Product. https://www.advancingwomeninproduct.org/. Your money goes further when you support charities such as mine rather than Amazon’s bloated “spotlight” charities for the reasons described here: https://nonprofitchronicles.com/2017/03/28/why-amazon-smile-doesnt-make-me-smile/. You can communicate with the author and developer by sending him a connection request on LinkedIn. Put your message in the body of the connection request. Last updated Saturday, July 13, 2019.